The newest collaboration to rock the fashion world comes via a partnership between boohoo.com and the Simple Life Queen herself, Paris Hilton.
boohoo.com is one of the fastest growing international retailers for trend-led, accessible and wearable clothes. With 100 new items dropping onsite daily – boohoo.com has quickly evolved into a global fashion leader of its generation . It’s no surprise then that some of their killer collections over the last two years have been a result of collabs with some of the world’s most fiercely fashionable influencers.
Hilton helped co-design a 70 piece collection that includes ready-to-wear and swim pieces that take her favourite trends from the 2000s and gives them a twist for 2018. Designed to make you feel flirty and flawless, the collection includes animal prints, slinky metallics, palm prints inspired by her hometown of Beverly Hills and of course pieces featuring her famous, “That’s Hot” motto.
Carol Kane, CEO and Co-Founder, boohoo.com, commented, “We’re excited to announce our latest global partnership with American celebrity, Paris Hilton. Paris is everything the boohoo girl is and we can’t wait to have her on board with us for summer. Shot in her hometown of Beverly Hills, Los Angeles, the campaign embodies all the fabulous trends from the early 2000s that Paris Hilton is best known for, giving a nod to her own style that we think our customers will really love.”
Product images via boohoo.com
Available online now, the Paris Hilton collection has a fun range retailing from $20 – $80 (NZD). Check out the collection here.
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Written by Lilly Potter
A beauty and fashion goddess with the mouth of a sailor, Lilly is our go-to for what’s happening in the world of celebs. With a green tea in hand 90% of the time, she loves photography, surfing and dominating board game nights. It’s a problem.
Favourite Disney film: Beauty & the Beast
I love that rainbow foil crop top, so cute and fun. My daughter would love that. It good to see they are making the effort to make clothing more affordable. I can’t wait to shop up a storm 🙂
I know a few people that have purchased some awesome clothes from this site and there is a lot of beautiful items on the website, but I always like to try things on as they always look so different wearing compared to the website.
Is that Paris in the first two pics?? Looks quite different if it is, younger – must have had some work done lol. Anyhoo the clothes are actually quite cool, I have a couple of Boohoo dresses and they are actually pretty nice (they are a bit older), but they haven’t dated – yet!! 🙂
Might have to have a sneak peak at the clothing but I know for a fact I don’t have the figure to wear half the stuff pictured on Paris Hilton. I’ve seen alot of people posting on Facebook about boohoo and how great it it. Must have a wee look at their selection. I’m sure there will be something for everyone on there.